London 2012 Olympics Logo Controversy – Iran finds Hidden “Zion”!

Mar 7, 2011 | Categories: Logo Design, Logo Design Inspiration, Logo Design News | Written By: Sam Anderson

As if the infamous Olympics 2012 logo didn’t have its fair share of logo design controversies, it has caught up in yet another storm. Recently, Iran threatened to boycott from the Olympics 2012 on the pretext that the logo design spells out the word “Zion”. Quite funny…I thought it spelt “2012”.

 

Previous controversies encircling Olympics 2012 Logo:

 
London 2012 Olympics logo, designed by famous logo designer Wolff Olins, is not new to controversies. A Jagged depiction of the year 2012, the logo design has been allegedly resembled to many things. Some people related it to a swastika, while others construed a profane action in it. Now the Iranian government alleges a hidden pro-Israeli conspiracy by concealing the word “Zion”, a biblical term for Jerusalem. Well…so much for hidden logos.
 

The ‘Zion’ Controversy – Objection by Iran:

 
The National Olympic Committee of Iran has sent a letter to the International Olympic Committee (IOC) objecting to the 2012 London Olympics logo. The agency has also called for a redesign while the current logo cost £400,000.
 
"Highlighting the values of Olympic, which ban any sorts of partiality, political, religious and racial measures in this field, may have a leading role to hold London Games better. As internet documents have proved, using the word Zion in the logo of 2012 Olympic Games is a disgracing action and against Olympics’ valuable mottos. There is no doubt that negligence of the issue from your side may affect the presence of some countries in the games, especially Iran which abides by commitment to the values and principles."
 

The International Olympic Committee (IOC) has shown its dismay over the allegations, saying they are surprised over the allegations after four years of the unveiling of the logo design.

"Our response is as follows: The London 2012 logo represents the figure 2012, nothing else."

 
Honestly speaking, I tried all possible angles but couldn’t find the word “Zion” within the 2012 Olympics Logo. Don’t you think it is a baseless allegation altogether because if this word “Zion” was deliberately interpreted in the logo, then Iran has taken long enough time of 4 years to see it…get a life guys.
 

24 Appreciated comments to “London 2012 Olympics Logo Controversy – Iran finds Hidden “Zion”!”

  1. Twenty Twelve Games » London 2012 Olympics Logo Controversy – Iran finds Hidden “Zion … Says:

    [...] London 2012 Olympics Logo Controversy – Iran finds Hidden “Zion … Tags: infamous, logo-design, logo-didn, olympics, storm, the-infamous « Previous2012 [...]

  2. Norman Says:

    The Iranians have only just woken up to this? People have been saying it for two years in the UK> The floodlights are also of a zionist/illuminati design.

  3. saeed Says:

    If it is not zion, then why there is a dot in center? as it should be 4 symbols not 5 with dot.

  4. pedro Says:

    so..i think its a racist acting in the international competition and it shows the depness of zionism penetration in the UK.

  5. Tom Clelland Says:

    the sad and pathetic truth of it is that I can make the word ‘iran’ look like Zion too. I can make an even better job of making the word ‘iron’ look like Zion. Obviously The Iron is the nickname of Scunthorpe United FC, so they must be in on the conspiracy???

    The only thing I can’t do is make Iran look credible.

    Tim.

  6. iker Says:

    its clear that the num 2012 goes to a zion ; cant you see the pic above

  7. andrew hopkins Says:

    its good

  8. andrew hopkins monmouth Says:

    Strange..!

  9. Yanyan Says:

    Conspiracy!

  10. Eduardo Portillo Says:

    Sincerely are de iranians high?? do they need 4 years to find it out? do they need pot to find it?? if the logo is changed maybe a month before the olimpics Hugo Chavez will say taht the logo is a imperialism simbol of the USA!! come on in iran kill people for try to get divorsed nobody must take them seriously!!

  11. Mokhtari Says:

    I am Iranian, of course everybody can see the word Zion in the logo.
    If the Olympic games was in Iran, the logo would have political and religion symbols surely.

  12. Mike Says:

    These guys are retards. the numbers 2 1 0 2 look like zion if you turn the 2nd 2 sideways as well. So does ZIOZ if you turn the 2nd Z sideways.
    New policy, all Iranians are welcome to the Olympic games….EXCEPT the Iranian government.

  13. Munna Bhai Says:

    It is “Zion” . 2012 has no dot. Iranians are right.

  14. mahmood Says:

    As it mentioned this logo “designed by famous logo designer Wolff Olins”. According to wiki Wolff Olins is a brand consultancy which founded by Michael Wolff & Wally Olins.There is a question: IS IT COINCIDENTAL THAT BOTH OF THE FOUNDERS ARE JEWISH?

  15. Jon Says:

    they paid £400,000 for that 1980’s A-Level artwork effort????? UNREAL!!!

  16. reid morris Says:

    Zion or not, it’s a really shit piece of design. Do you know how many designers dream about a project like this? It insults the hard-working and educated members of the design community. That it was produced by those charged with a political agenda (Zionists? Nazis? – it’s also been described as “swastika-esque”) does not surprise me, because design integrity and aesthetic considerations were clearly not involved in the process. As for the design/research fee, of course it is pricey, but could have been justified by a brilliant design for extensive commercial and Olympic agency applications. Instead, it will be a tacky form of visual pollution tainting every medium in which it resides.

  17. Sergei Says:

    It is terrible logo anyway, they should make a new one.

  18. Sabina777 Says:

    I would discard the whole thing but since the logo from the past Olympics spelled zion as well makes me doubt that this years logo is a pure coincidence. Second why would the number 1 have a dot on top? It doesn’t make sense

  19. tom Says:

    The dot is symbolic of linking all the different corners “the corners of the earth” together

  20. Uk jack Says:

    Ha ha”"!,
    I am so heartened to see the comments of the people here are more sensible once again than that of our government.
    Please spend more money on our schools and hospitals than this 400k piece of crap.

    I could have done a better job costing £29 from Internet logo design and it would have looked much better.
    Oh and yes this DEFINATLEY is the work of the hidden masters that control the media it obviously spells ZION,,! Any idiot can see that and it so damned offensive these games should be kept pure and away from politics.

  21. Pasha Says:

    Yes it is the Zion word, not Simpson, not Nazi Symbols and how you saw pianist?!! Its the zion word and there is no doubt about that. There is a dot for “i”. and they also put the the “i” under “z” in order to correct the “zoin” to the “zion”.

  22. Eliseo Says:

    Illuminati code/conspiracy not a good start for the Olympic.. stay away from London at the opening.

  23. Tony Says:

    IS THERE ANYTHING THESE PEOPLE WILL NOT CRY,MOAN,COMPLAIN OR WHINGE ABOUT? HONESTLY THEY NEED TO STOP TAKING OFFENCE TO EVERYTHING.
    LIKE A SPOILT CHILD, FOREVER TRYING TO GET THEIR OWN WAY ON EVERY SUBJECT.
    DON’T LIKE 2012? STAY OUT OF LONDON.

  24. PrivateSi Says:

    I agree that it looks like ZION but it could also look like NAZI and the Olympics embody Eugenics and National Socialism (on an International Stage)… Fur Deutschland, sorry, for Great Britain!

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